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CPNI
(Customer Proprietary Network Information)

Latest News | Overview | How to Opt Out | Previous News | Resources

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Further Information:

CPNI Overview

Customer proprietary network information (CPNI) is the data collected by telecommunications corporations about a consumer's telephone calls. It includes the time, date, duration and destination number of each call, the type of network a consumer subscribes to, and any other information that appears on the consumer's telephone bill.

Although telecommunications companies were previously able to sell this data to third party companies for marketing purposes, the Telecommunications Act of 1996 required telecommunications companies to obtain customers' approval prior to sharing their CPNI with third parties. However, there was a difference of opinion on the interpretation of "approval." EPIC and other privacy advocates and consumer rights groups argued that "approval" implied that a consumer had to give positive, express consent to the sharing of information: that is, to "opt-in" to the marketing scheme. Telecommunications companies argued that they could start from a presumption of approval, and allow customers the choice to "opt-out" of the marketing program by explicitly withdrawing their consent. In 1998, the Federal Communications Commission (FCC) instituted a rule requiring that customers "opt-in" to the marketing program for personal information contained in their CPNI to be shared or used for marketing purposes.

Local telephone service provider U.S. West Inc. challenged the FCC rule in the Federal Court of Appeals for the 10th Circuit. They argued for an opt-out approach, which they suggested would protect their commercial free speech right to market data they collect on customers, while allowing consumers the opportunity to opt-out of such marketing arrangements if they did not want to participate. The court found that the FCC had failed to provide adequate evidence to establish that the rule furthered a substantial government interest, that it materially advanced such an interest, and that it was narrowly tailored to serve that interest.

In September 2001, the FCC issued a clarification of their initial order, permitting carriers to rely on "opt-out" means to secure customer approval to use their CPNI for marketing as an interim measure. The FCC further requested comments from all parties on how it should proceed with the rulemaking proceeding, and to create "a more complete record" on the issues implicated.

In July 2002, the Commission officially adopted rules providing for opt-in--or express consent--customer approval for carriers' release of customer information to third parties, but permitting opt-out consent for release of information to affiliated parties.

Current Status

On April 2, 2007, the Federal Communications Committee issued a Final Order (pdf) regulating access to CPNI records. These rules were published in the Federal Register on June 8, 2007. At the same time, the FCC released a further notice of proposed rulemaking, seeking comments on whether it should expand its rules to protect privacy even more. Comments are due July 9, 2007, and reply comments are due August 7, 2007.

The new FCC rules require customers to provide a password when customers contact a carrier before the carrier can release call-detail CPNI. Carriers must also password protect online CPNI access. In addition, the new rules require carriers to notify customers of account changes, such as if the customer's password or address changes, and to notify customers of unauthorized disclosure of CPNI.  However, law enforcement agencies can delay customer notification. The rules further require carriers to obtain opt-in consent from customers before disclosing their CPNI to a carrier's joint venture partner or independent contractor for marketing purposes, whereas the older rules only required opt-in consent for disclosure of call detail information to third parties.

The new rules are in response to a petition filed by EPIC in August 2005, in which EPIC urged the FCC to require security measures to protect access to CPNI from pretexters and other unauthorized parties. Specifically, EPIC recommended the FCC require consumer-set passwords, security breach notification, audit trails, encryption, and limiting data retention. EPIC and other privacy groups submitted comments to the FCC on April 14, 2006, addressing specific questions the FCC asked in response to EPIC's petition. The FCC's new rules address the first two recommendations in EPIC's petition, and the FCC now seeks comments on the latter three.

How to Opt Out

Following is a list of numbers available for customers choosing to opt-out of their telecommunications carriers' information-sharing programs:

Previous Top News

Qwest Opt-Out Notice

In a billing statement sent out in early January 2002, Qwest (previously U.S. West) informed its customers about the calling information collected and marketed by Qwest and gave the customers the option of opting out of the marketing agreement. This notice sparked a public outcry as consumers were taken by surprise that their personal data could be marketed in this manner. Shortly thereafter, SBC Ameritech and Verizon introduced similar marketing plans.

In response to a national campaign led by EPIC, with the support of state Attorneys General and consumers nationwide, in late January Qwest withdrew its plan to implement opt-out marketing of CPNI. Citing numerous customer concerns, the company stated that it would wait until the Federal Communications Commission (FCC) proposed a final rule on the issue, expected during the summer of 2002.

Related Proceedings

The Washington State Utilities and Transportation Commision issued proposed rules concerning treatment of CPNI information by telecommunications carriers. The rules distinguish between sensitive customer information such as call records, and non-sensitiive, such as services subscribed to. Telecommunications carriers must allow customers to "opt-in" to use of sensitive information, but can apply the lower "opt-out" standard where non-sensitive information is at issue.

EPIC filed comments and reply comments (with WashPIRG) in this rulemaking, arguing that opt-in is constitutional, and in fact should apply to all customer information. The comments referenced the decision by Qwest to withdraw from its opt-out marketing plan, as well as the referendum in North Dakota which passed by 72 percent to reestablish opt-in privacy protections for financial information, the first time citizens have had the opportunity to vote directly on opt-in. Qwest filed comments and reply comments in the rulemaking as well, stating that "the government cannot depress the communication of lawful speech to potentially interested persons in order to protect uneducated, inattentive adults."

In November 2002, the Commission adopted a modified version of the proposed rules, in light of the FCC's July Order. The rules mandate opt-in--express approval--for all "call detail" information, and permit information sharing only within companies under common ownership.

Following the implementation of the new rules for Washington State, Verizon filed litigation against the Washington Utilities and Transportation Commission challenging the legality of the opt-in provisions. As of December 2002, WUTC reports that Verizon was denied a suspension in order to prevent the implementation of the new rules before January 1, 2003. Verizon and its affiliates argue that the Washington regulations are unconstitutional due to vagueness under the Due Process Clause as well as violating the commercial free speech of the telecommunication companies under the First Amendment. They also allege violations of the Commerce Clause, illegal property confiscation under the Fifth Amendment, and infringements upon the companies' rights guaranteed by the FCC rules under the color of state law. The WUTC responded in federal court to Verizon's challenges. On December 23, 2002, the WUTC also filed comments to the FCC in response to Verizon's petition for reconsideration. Judge Barbara Rothstein will decide upon the preliminary injunction at the end of January, 2003.

Resources


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Last Updated: September 11, 2008
Page URL: http://www.epic.org/privacy/cpni/default.html